pure pop

Our current Pure Pop terms take inspiration from celebrities, television, literature, music and sports. Whether it’s a tweet, Facebook wall post or Suri’s Burn Book blog (made into a book in 2012), social sharing has intensified dialogue and content creation around pop culture, making it more present in our lives than ever. With Millennials’ intense love of technology and pop culture, they are helping drive demand for 24/7 access to the latest updates, making this topic front and center on our news feeds. News sources have taken note, and are finding more ways to interact with people’s love of pop culture, and to quench the thirst for never-ending “breaking news.”

Many of these terms help express things we have been familiar with for a while, such as the self-loathing felt when enjoying certain television shows. Think “Real Housewives.” Speaking of housewives, did you know that romantic Fabio-covered novels have finally made it mainstream, taking on the title “mommy porn”? Thank you, Fifty Shades of Grey. Among others, we have Justin Bieber, Honey Boo Boo, Jeremy Lin and the “Gangnam Style” guy to thank for our additions.

Apocalypto (n.)

The prevalence and attraction of world-ending events in popular culture.

For examples, check out World War Z, Revolution, Falling Skies, The Walking Dead

Bibliotherapy (n.)

Program designed to create a more fulfilling relationship with literature through customized, one-on-one consultations.

For more information on bibliotherapy, check out this article on Cassandra Daily.

Bronies (n.)

A subculture of teenage and adult males who have embraced the animated children’s television program, “My Little Pony: Friendship Is Magic.”

For more information on bronies, check out this article in The Huffington Post.

Hate-watch (v.)

To simultaneously enjoy and hate to watch a television program.

Examples: “Smash,” Lena Dunham’s “Girls,” Aaron Sorkin’s “The Newsroom


K-Pop (n.)

Short for “Korean pop.”

Example: Psy’s “Gangnam Style”


Mommy porn (n.)

Erotic books, movies and television appealing to mothers and housewives that are accepted into mainstream culture.

For examples of mommy porn, check out Fifty Shades of Grey.

For more information on mommy porn, check out this article on Yahoo! Shine.

Narrative collapse (n.)

The result of binge-watching popular culture originally meant to be digested in smaller, spaced-out (e.g., weekly) doses, thereby condensing the plot into a giant blur.

Netflix comeback (n.)

The surge of Netflix subscribers in the fourth quarter of 2012 after mass cancellations due to price hikes.

For more information on the Netflix comeback, check out this article in The Christian Science Monitor.

Red-neck-ognize (v.)

Term used by Honey Boo Boo, star of reality show “Here Comes Honey Boo Boo,” to demand respect for her and her family’s redneck roots.

Swaggy (adj.)

Term coined by Justin Bieber to describe showing the attributes of swag through behavior and clothing.